2021 Shortlist

Best Customer Experience

  • Bernard Boutique
  • Bumble Bee
  • D.A.Y
  • Galvin Tullamore
  • Gissings Boutique
  • Jane Davidson
  • Mish
  • Restoration Yard
  • Rewritten
  • Suave Owl
  • The Pantry Underwear
  • Woven

Best New Retailer

  • Aura
  • Crofton & Hall
  • DAY
  • Rosie Cheeks
  • Tabernam
  • Very Stylish Girl
  • Will & Ward

Best Store Design

  • A·hume, Kelso
  • Galvin Tullamore, Co Offaly
  • Jump, Newcastle
  • Restoration Yard, Dalkeith Country Park
  • Suave Owl, Bath

Best Use of Social Media

  • Domino Style
  • Henmores
  • Jane Davidson
  • Restoration Yard
  • Sass & Edge
  • Suzanne Neville
  • Warrior Addict

Kidswear Brand of the Year

  • Mori
  • Picture Book Fashion
  • The Middle Daughter
  • Töastie Kids

Kidswear Independent of the Year

  • Jump
  • Rosie Cheeks
  • Trendy Tots Baby Boutique

Lifestyle Independent of the Year

  • Abrahams Store
  • Sandersons Department Store
  • That Thing
  • Willow & Wolf

Lingerie brand of the year

  • Elomi
  • Fantasie
  • Freya
  • Pure Chemistry Lingerie
  • Wacoal

Lingerie Independent of the Year

  • Beija London
  • Mish
  • Raine & Bea
  • The Pantry Underwear

Menswear Independent of the Year

  • Alexandra Wood
  • Brian James
  • Galvin Tullamore
  • Suave Owl
  • Westdaw Menswear
  • Woven

Menswear Brand of the Year

  • Barbour
  • Marc Darcy
  • Zanouchi

Multichannel Independent of the Year

  • A·hume
  • Henmores
  • Iris & Violet
  • Mish
  • Moo Boutique
  • Real Clothing
  • Sandersons Department Store
  • Suave Owl

Rising Star

  • David Conaghan, Nikki Intimates
  • Hannah Fuller, Lorna Jane
  • Bethany Scott-Morris, Iris & Violet
  • Rachel Thomson, A.Hume
  • Kate Parsons

The Covid Community Champion Award

  • Lisa Aynsley, Hotspur 1364
  • Lauren James, Ruby Lou’s Boutique
  • Shirley Leader, Velvet & Rose
  • Michèle Poynter, Mish
  • Amanda Slattery, Maya Maya

The Innovator Award

  • Dea Baker, Aqua & Rock
  • David Conaghan, Nikki Intimates
  • Hanna Felizitas Fiedler, Leap of Faith Creatives
  • Jen McKenna, Moo Boutique
  • Julia Munder and William Forshaw, Maxwell Scott Bags
  • Rachel Thomson, A.Hume
  • Anne Wright, Young Ideas

Womenswear Brand of the Year

  • Aqua & Rock
  • Barbour
  • Bezo London
  • Cara and the Sky
  • Frank Lyman Design
  • Luella Fashion
  • Nanushka
  • Primrose Park London
  • TLC Sport

Womenswear Independent of the Year

  • ALC
  • ANNA
  • Birdsong London
  • Courtyard
  • Kiticymru
  • Lulu & M
  • Renes Fashion
  • The Fold London
  • The Gate
  • Rocca
  • Young Ideas